Using design strategy to implement innovative branding tools for adventure sport brands in rural Scotland

科研成果: Poster

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源语言	English
出版状态	Published - 2013
活动	University of Abertay Research Student Conference - University of Abertay, Dundee, United Kingdom 期限: 2 9月 2013 → …

Conference	University of Abertay Research Student Conference
国家/地区	United Kingdom
市	Dundee
时期	2/09/13 → …

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title = "Using design strategy to implement innovative branding tools for adventure sport brands in rural Scotland",

keywords = "Design, Rural, Community, Adventure sport, Highland (Scotland), Ethnography",

author = "Sarah Morton",

note = "Research funded and supervised by University of Abertay; University of Abertay Research Student Conference ; Conference date: 02-09-2013",

year = "2013",

language = "English",

}

TY - CONF

T1 - Using design strategy to implement innovative branding tools for adventure sport brands in rural Scotland

AU - Morton, Sarah

N1 - Research funded and supervised by University of Abertay

PY - 2013

Y1 - 2013

KW - Design

KW - Rural

KW - Community

KW - Adventure sport

KW - Highland (Scotland)

KW - Ethnography

M3 - Poster

T2 - University of Abertay Research Student Conference

Y2 - 2 September 2013

ER -